The Good Food Campaign

Junk The Chemicals & Colors In Your Food

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Hello Stevia

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Ever heard of it? TGFC suspects that many people haven’t. It’s been used as a zero-calorie sweetener for many years in other countries, but the US FDA has taken its time on approving it, on the grounds of safety.

Perhaps, it was more a case of the food processing giants not wanting to make a switch from products such as Equal and Splenda?

Coca Cola and Pepsi are ready to include it in some of their drinks, and it’s now been given approval for use.

What is Stevia?

It comes from the Stevia plant. The leaves are naturally sweet, and the products derived from these leaves are highly concentrated.

The jury is still out on what effects existing artificial sweeteners have on the body, and of course there is, of yet, no long-term data available for Stevia.

TFGC’s take on it is still the same, use natural cane sugar, and use as little as possible. Work towards cutting sugars and/or sweeteners from your diet.

Quit drinking soda of all kinds, and drink more water instead. Watch out for restaurant items, and eat fresh and not processed food.

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Written by TGFC

January 14th, 2009 at 12:43 pm

FDA Warns Coca-Cola over Diet Coke Plus Claims

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The US Food and Drug Administration has warned the Coca-Cola company that it’s not appropriate to fortify snack foods with vitamins, and has asked the company to change its marketing plan.

Diet Coke Plus has been billed as a good source of B3, B6, B12, zinc, and magnesium.

At TGFC we do not advocate drinking soda of any kind , diet or otherwise, and do not share the view of the Coca-Cola Company.

What do you think? Is it a good idea to add vitamins and minerals to something that millions of people drink every day, whether the product is good for them or not?

Would it be a better idea to encorage consumers to drink more fresh fruit juices and water instead?

We welcome your comments.

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Written by TGFC

December 24th, 2008 at 8:21 pm

Posted in advertising

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